ESTsoft (CEO Chung Sang-won), a company specializing in AI services, announced on the 1st that it is unveiling AI virtual human analyst 'Han Ji-a' together with Korea Investment & Securities.
Han Ji-a was created in ESTsoft's 'AI Studio Perso'. AI Studio Perso is a service that handles everything from AI virtual human production to video generation, and Han Ji-a was produced with 'AI Persona', ESTsoft's proprietary technology for generating people who do not exist in the world.
With this, ESTsoft has unveiled another AI virtual human with new IP following one in late September, proving AI Studio Perso's technology and commercial appeal. It also adds momentum to the growth of its new AI businesses, comprising 'AI virtual humans', 'AI eyewear virtual fitting commerce' and 'AI images'.
To create an AI virtual human representing Korea Investment & Securities, the two companies used facial images of the firm's new employees, cleared for portrait rights, as training data for 'AI Persona'. They also went through months of testing to ensure the AI virtual human runs naturally and smoothly, raising the quality further.
Han Ji-a will now work actively as an analyst and a new employee at Korea Investment & Securities, and will later take on a range of other work including training, public relations and product explanation.
Han Ji-a's first appearance is on 'Show Me the Report', newly launched by Korea Investment & Securities. Show Me the Report summarizes the key points of the firm's research reports in videos of about three minutes, and is the first service by a Korean brokerage to run an analyst who does not exist in reality as an AI virtual human.
Because the service is offered on Korea Investment & Securities' website, YouTube channel and MTS, AI virtual human Han Ji-a will be seen across a range of channels.
ESTsoft CEO Chung Sang-won said: "We are delighted that ESTsoft's AI virtual human technology is being used in a new service brought to market by Korea Investment & Securities, a leading Korean brokerage," adding, "With the virtual human business we have been preparing as a new AI venture delivering results one after another, we expect those results to translate into meaningful financial performance."
In September ESTsoft also launched AI virtual human creator 'Baek Ha-na' with online class platform Class101, using AI Persona technology. Baek Ha-na began work in earnest amid considerable interest, drawing around 1,000 students within three days of her online class opening in October.
The virtual human market has enormous growth potential and is drawing worldwide attention. Global market research firm Emergen Research has forecast that the global virtual human market will grow to USD 527.58 billion (about KRW 688.49 trillion) by 2030.