ESTsoft, an AI services company led by CEO Jeong Sang-won, announced on the 26th that it is stepping up efforts to serve local governments and public institutions with Perso Interactive, its real-time conversational AI avatar service.
Recently, ESTsoft has rapidly expanded the business beyond supplying Perso Interactive as an AI kiosk. It now builds AI services tailored to public-service needs by integrating each institution’s website, data, and operational characteristics.
In the public sector, applications are rapidly expanding to local-government civil services and administrative guidance, education, and cultural facilities such as libraries. Procurement by interested institutions through the Korea ON-line E-Procurement System (KONEPS) has also begun to pick up.
At local-government offices, for example, AI avatars provide visitors with administrative information such as the relevant civil service department, procedures, required documents, and facility locations, as well as institution-specific content such as district news. AI civil service and guidance services have recently been set up at the new integrated Gangseo-gu Office and Nonsan City Hall, and discussions are underway about adoption by Seocho-gu Office, marking the start of Perso Interactive’s use in real-world public services.
The service is also rapidly expanding into education. EduTalk, introduced at Hangaram Elementary School in Paju, lets students converse in English with AI avatars and learn English expressions through games. It is also being introduced at a range of schools, including Gwangju Science High School. An AI receptionist that provides information about facilities and services is being developed for the Sejong Education Integrated Support Center.
At libraries and cultural facilities, applications are expanding to include guidance on facilities and how to use them, information about books and programs, and details about performances and exhibitions. Examples include AI librarians at libraries in Munsan, Paju, and Anseong, as well as a guidance service at the Yeoju Youth Training Center. At events, the service provides exhibition and performance information or recommends programs based on visitors’ interests.
As Perso Interactive’s business model expands beyond AI kiosk deployment to building “customized public AI services” that combine each institution’s data and services, ESTsoft plans to strengthen the service’s competitiveness in the public sector by advancing integration with institutional business systems and public data.
An ESTsoft representative said, “Perso Interactive’s public-sector business is about more than supplying AI kiosks. It connects each institution’s information and services with citizens through AI avatars. Starting with civil service and administrative guidance, we will expand its use across public services, including education, libraries, culture, and events, to broaden the use of AI in the public sector through Perso Interactive.”
![[ESTsoft] Real-Time AI Avatar Service Perso Interactive Expands Across Public Services, Building Customized AI Services for Local Governments and Public Institutions — Attached Image 1](https://framerusercontent.com/images/GjjIV9rlHFp8csA6C6vvN5WVfOY.jpg)
▲ ESTsoft’s real-time AI avatar service Perso Interactive is being introduced in public services.